About Community Charity Alliance

Worthy Causes NEED money!  Community Charity Alliance’s only mission is to make it easier for charities to raise money. Most Non-Profits don’t have the staff or the expertise to regularly research and find and manage legitimate marketing initiatives.

CCA is a “cause-based” marketing organization established by Concept-Plus Inc. that specializes in helping charities and not-for-profit organizations add donation-based revenue programs to their fund raising efforts.

Concept-Plus Inc has been delivering consulting, project management and marketing services for well over a decade.  Recently we decided to change our focus and bring “Cause”Based” Marketing mainstream.

Business has changed dramatically now that people rely on the internet.  As marketing has gone digital we saw a way to change our business model AND help worthy charities at the same time.  We have  established Community Charity Alliance to make it easy for companies to give a percentage of revenues to charities while doing business.

This means that a portion of every dollar our clients pay us goes through Community Charity Alliance to deserving charities and community organizations.  We’d like to invite you to help us help you … while we make a difference in your community.

The people behind CCA …

Community Charity Alliance FoundersRoger & Bev Nevard
 have been entrepreneurs and “newlyweds” far longer than the first days of the “desktop” computer or internet revolution.  In fact some say their forty-plus years of developing Value-Based Relationships started just after the Stone Age.

Ideas and innovation have always been key ingredients for their business success.  Early on, they developed consulting strategies that work especially well for small businesses.  This transitioned into a more “Project-Management” oriented business as the internet went main-stream in the late 1990’s.  Roger has been a dedicated student of internet marketing and outsourcing non-core services as the new “Digital Age” evolved over the past decade.

Marketing strategies and social marketing tactics that actually work for Not-For Profit organizations and build their supporter bases are our primary focus. Both offline and online companies need new and better channels to market their products and services at lower cost.  CCA has streamlined a more effective “Win-Win” marketing model that helps charities, companies and consumers.

Our marketing strategies and resources help produce excellent results for merchants and other small to medium business clients that want to add a Cause-Based Marketing program to their arsenal.


Community Charity Alliance FoundersDave Senor has an exceptionally strong and successful sales background with over 22 years of financial services sales, marketing, sales management and project management.

Dave’s project management skills have added important marketing ingredients for a number of companies.  He co-founded and helped manage a medical distribution company that developed a 100+ field sales force from a standing start in about 6 months. He also developed internet marketing campaigns and coordinated sales for a top online guru’s company.

His marketing skills helped a young state-of-the-art technology company transition from development stage to product sales and opened new distribution channels for this young company.

Additionally, his background includes a decade of experience in the mortgage industry developing successful marketing campaigns for debt consolidation and home equity loan originations and National Sales Director for a major financial services company where he oversaw nearly 300 employees. He is happily married and is a father of three.